Category Archives: General Interest

Sharing Your Impact…

Within the nonprofit sector recently, there has been a strong emphasis on the importance of sharing the impact your organization has – for your clients, as well as for your donors and the community in general. It is not enough just to be a strong resource and do good work, if in fact no one knows about […]
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Marketing – The Art of Tying It All Together…

No matter how much we read and try to keep up with the latest in marketing trends, inevitably we find ourselves falling short of all that we could be doing! Even those of us that work on implementing proven strategies along with new ideas, at times it all gets to be a little overwhelming. This […]
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Print versus Digital… An Interesting Conversation

I had the opportunity this past week to partake in a discussion hosted by the Chicago Chapter of the American Marketing Association. It was part of a Nonprofit Shared Interest Group, and there were probably about 30 of us that were in attendance. They had invited two people to speak – Kate Jacobs, the Marketing and Communication Director […]
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We Are… Community

The world is a rather noisy place at times. With all of the recent breaking news, the fake news, the political talk, the update on the latest violence, or all of the celebrity updates, it is easy to get overwhelmed and even make you want to just go hide in a hole somewhere to get […]
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Still Learning…

  The subject of learning is getting to be an ongoing thread within my blog, but I don’t think this is a bad thing! I still very much find it to be stimulating to be talking with someone and hear of what it is they are doing or have done, and realize that this is something new, or […]
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Trying Something New…

All of us can get in the habit of doing the same old, same old – mainly because it is easier and in some cases has been successful for us too. And while it is good to keep up with the things that are working, sometimes we also need to make a change just for […]
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